Are you tired of the “new kit every week” culture? So are we.
Did you know that 92% of our members are 25 or older? This provides a seasoned and knowledgeable foundation for our club, and we’re now looking at being more inclusive of younger generations who may feel pressured by the fast fashion loop.
We are launching a campaign in 2026 to celebrate the beauty of repaired gear because we are finished with the cycle of always buying new kit. Our focus on the 18 to 25 demographic for this project stems from our desire to reach those who feel they lack a supportive running community; you can read more about this in a blog post by our youngest champion, Elis, who explores the challenges of being a Gen Z green runner.
We’re here to prove that you don’t need a brand-new wardrobe to be a “real” runner. We’re celebrating the grit, the repairs, and the stories behind preloved gear, and we want you to be the face of it.
We are looking for runners/movers (18–25) to join us for a relaxed, high-energy volunteer shoot in East London. No “pro” modeling experience required: we want real people with real energy!
Sounds like you? Complete the form below.
The Details
- When: Mid-March 2026 (Current target: March 12th).
- Time: Morning session (Approx. 3 hours).
- Where: East London (Central/Urban locations TBC).
- Role: Modeling a mix of preloved and expertly repaired kit.
What You’ll Do
- The Shoot: Take part in a friendly, relaxed session capturing photos and videos of you in motion.
- The Style: You’ll wear a curated mix of preloved and repaired kit, demonstrating that “upcycled” is the new “performance.”
- The Mission: Help us show the running world that small choices in our kit can make a big difference for the planet.
Is This You?
To join the movement, you’ll need to be:
- Aged 18 or over.
- Comfortable moving or running on camera.
- Happy to appear on social media (Instagram, TikTok, Facebook, and Bluesky).
- Available in early to mid-March (Current target: March 12th)and able to get to Central/East London.
- Mission-aligned: You’re excited to wear and promote preloved and repaired kit!
Why Volunteer?
This is a grassroots, community-led project. While this is a volunteer role, you’ll get:
- High-quality professional content for your own social channels.
- A chance to lead a national conversation on sustainable sport.
- The opportunity to meet other eco-conscious runners in the city.
- Good vibes and refreshments provided on the day.
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