Love running? Care about the planet? We want you to join our campaign showing how small choices in kit can make a big difference.
The Green Runners are a community of runners and outdoor enthusiasts who care about people, the planet, and how we move. We encourage sustainable choices in running and sports, from kit and travel to events and everyday habits. We celebrate all kinds of runners and aim to show that small changes — like choosing preloved kit — can make a big difference for the environment.
We‘re looking for active, healthy runners aged 18–25 to feature in a purpose-driven fashion campaign highlighting the environmental and financial cost of new vs preloved sports kit.
We’re after real, active people who love to move. Whether you run, jog, or just love being outdoors, we want you!
What: Fashion campaign – preloved vs new kit.
Where: Central London, exact location TBC
When Last week of September, daytime (we’ll be shooting outdoors and in natural light). Exact date TBC
What to expect:
- Chill, relaxed shoot with our Digital Engagement Manager, Paola
- Wear preloved or repaired kit provided by campaign partners
- Natural, fresh, relatable style (check out our moodboard). No body retouching; backgrounds may be cleaned up
- Outdoor, daylight-friendly setup
Requirements:
- Comfortable moving or running in front of a camera
- Available in central London between 15–19 September (exact location and date TBC)
- Willing to wear (clean!) preloved kit
- Volunteer role – unpaid
- Happy to be featured on social media (Instagram, TikTok, Facebook, and Bluesky) and on our website (a brief interview about your background, your role models, what you look for in running gear…)
How to apply:
- Send 1–2 photos of yourself in activewear (can be your usual kit)
- Include your name, age, and social media handles (if you have social media accounts)
- Send to: [email protected]
Be part of a campaign that proves small choices in kit can make a big impact on the planet!